Published: 2022-12-01

สารบัญ (Content)

Introduction and Contents

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บทความวิจัย (Research Article)

Co-movement Between the US and Hong Kong Interest Rates under the Linked Exchange Rate System

Teerasak Sapwarobol

1-20

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Should We Replace the Universal Health Coverage with the Co-Payment Scheme?: A Theory for a Small Open Economy like Thailand

Pongsak Thaweesatidsatean, Athakrit Thepmongkol

21-37

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Can Personality Traits Help Predicting Divorces? A Logistic Regression Analysis

Jongrak Hong-ngam, Vimut Vanitcharearnthum

38-52

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Impact of the Suspension of Checkpoints on Road Accident Severity

Supapong Tunsuparp

53-69

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Demographic Factors’ Moderating Effects on University Students’ Brand Loyalty towards Mobile Service Operators in Eastern Region of Thailand

Fei Lu, Chadillada Phienphisai

70-87

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Estimating Elasticities of E-Cigarette Using a Simulate Demand Procedure: Case of Thailand

Aunkung Saelim, Somskaow Bejranonda

88-104

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The Factors Affecting Supply Chain Management and Business Performance of Thai SMEs in Transport Sector in the Economy of the COVID-19

Piyanat Kiangprasit, Vichit U-on, Kanyarat Teerathanachaiyakun

105-120

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Exploring Determinants Influencing Digital Marketing Innovative Capability in SMEs

Kritcha Yawised, Darlin Apasrawirote

121-140

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Dividend Changes and Firm’s Future Earnings with Quadratic Mean Reversion Condition

Karoon Suksonghong

141-156

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Eco-efficiency in Agroforestry System, Uttaradit Province

Phanin Nonthakhot

157-172

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Effect of Supply Chain Performance through a Demand and Supply Environment Derived from the ERP System of the Frozen Food Industry in Thailand

chanphen tonsakunaree, Natnarong Jaturat, Chanongkorn Kuntonbutr

173-183

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Factors Affecting Well-Being of Employees in Bangkok

Angkana Thananupappun, Chudapon Sonpukdee

184-200

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Causal Factors Affecting Logistics Cost Management and Performance of Community Enterprises in the Northeastern Region of Thailand

Supattra Songkramsri

201-216

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Strategic Formulation of Provincial Industry Development Using SWOT-AHP Analysis

Chonnatcha Kungwansupaphan, Peevara Parnitvitidkun, Ubonwan Suwanpusit

217-232

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Behavior and Marketing Mix 7C’s Affecting Buying Decision Process of the Horizontal Real Estate of Millennials in Phitsanulok

Autawe Sangwattnanon, Pawinee Stargell

233-251

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บทความวิชาการ (Academic Article)

Night-time Lights as a Proxy for Urbanization in Thailand

Chutarat Noosuwan

252-266

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วารสารฉบับเต็ม (Full Text Journal)

JEMS Vol.9 No.2 July-December 2022

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